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Register for our New Keystone Business Development™ Webinar

When we talk to clients in the IT and Biotechnology industries, the most common question we are asked is “Can you help our company get to the next level?” What they are really asking is: “How can we boost our Business Development efforts?”

We have a great deal of expertise in creating Web2.0 PR campaigns that support Business Development initiatives. We build integrating campaigns that incorporate social networking for prospect list development, targeted emails, PPC campaigns, natural search engine optimization, content development, media relations, special landing pages and blogs, inbound linking, and webinars.

We have created a new one-hour webinar called Keystone Business Development™ that presents innovations in the application of Web2.0 PR to produce revenue momentum.

If you are interested in signing up for the webinar, then please provide your email address in the above Email Address box. You will receive an email with instructions on how to view and participate in the webinar.

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Contact Info:

Howard Oliver

Principal, What If What Next (TM)

416-638-8582

holiver@whatifwhatnext.com

www.whatifwhatnext.com

Links

Express Cube Blog

Multilingual Website Series 1

Rimon Therapeutics

Rummell's Blog

The Customer-centric Marketing Blog

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« February | April »

Friday, March 31

Bloggers generally amplify news through pointers and commentary

by Howard on Fri 31 Mar 2006 06:21 AM EST

According to a study conducted by the Project for Excellence
in Journalism (May 11, 2005) only one percent of blog ... more »

Leave Comment | Permanent Link | Cosmos

Thursday, March 30

Ideas we are developing for the Blogging Program

by Howard on Thu 30 Mar 2006 10:00 AM EST

Blogs are changing the way we communicate and essentially how we conduct business. This new media can provide a new ... more »

Leave Comment | Permanent Link | Cosmos

Wednesday, March 29

A challenging idea from Time Magazine - innovation and intellectual altruism

by Howard on Wed 29 Mar 2006 08:14 AM EST

"Two things make this kind of innovation possible, one obvious and one not. The obvious one is--say it with me--the ... more »

Comments (1) | Permanent Link | Cosmos

Tuesday, March 28

The What If What Next™ approach to business development for technologies that matter

by Howard on Tue 28 Mar 2006 11:46 AM EST

What If What Next™ engages in a very specific type of integrated Business Development Consulting for technologies that matter.

... more »

Leave Comment | Permanent Link | Cosmos

Saturday, March 25

Google's new financial news website

by Howard on Sat 25 Mar 2006 09:15 PM EST

Google on Tuesday launched a trial version of a financial news website in a challenge to the most popular features ... more »

Leave Comment | Permanent Link | Cosmos

Friday, March 24

Thanks From Federated Press

by Howard on Fri 24 Mar 2006 03:25 PM EST

Dear Mr. Oliver,

Please accept our thanks for your contribution to our the 4th Annual course on Integrating Online & Print Communications, held March 2 & 3, 2006 in Toronto. As course leader, your contribution to the event was considerable, and attendee evaluations indicate that registrants benefited substantially from your experience and expertise. Attendee comments included:

- "the most creative speaker in presentation style"

- "very knowledgeable about subject matter - effective communicator"

- "good ideas and a free-flowing style"

Overall, registrants assigned you a score of 8.4 out of 10.

Again, thank you for your participation in our event, and for taking a leading role in shaping its content and ensuring its success. We look forward to working with you in the future.

Kind regards,

Mark Ordonselli

------------------------------------------------------------------------------------------

M A R K ~ O R D O N S E L L IEditorial Developer, Corporate Learning Division
Chargé de développement, Formation des cadres
Federated Press / Les Publications FP
Toronto: 416 665 6868 ext. 256
Montréal: 514 849 6600 ext. 256
USA / Canada: 800 363 0722 ext. 256
Mobile: 514 774 4966
Fax: 514 849 0879mark_ordonselli@federatedpress.comwww.federatedpress.com

An independent research-based organization, Federated Press is a leader in the professional information and education market, and provides leading-edge courses, conferences, periodicals and information products for senior business executives, lawyers and other professionals. Through extensive monitoring of the latest trends and developments in the areas of law, finance, business, human resources, insurance, telecommunications, financial services, securities, real estate, construction, pensions and benefits, marketing, and health care, Federated Press offers nearly 140 events and publishes over 40 periodicals per year.

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Letter to NAB 2006 Exhibitors

by Howard on Fri 24 Mar 2006 09:56 AM EST

Our Toronto-based firm, What If What Next™ provides PR, marketing communications and business development services for emerging technologies that matter. ... more »

Comments (1) | Permanent Link | Cosmos

Wednesday, March 8

New Presentation: Strategies for Publishing Profitable Online and Print Content

by Howard on Wed 08 Mar 2006 06:42 AM EST

Call me and I will review this deck with you.

Howard

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Leave Comment | Permanent Link | Cosmos