http://www.umassd.edu/cmr/studies/cmrblogstudy.pdf

A survey published by Nora Ganim Barnes, from the University of Massachusetts at Dartmouth. Her report, Behind the Scenes in the Blogosphere (PDF format, 60 pages, 1.32 MB) suggests that blogs will make or break your business.

more..... a great quote by Rupert Murdoch

"To find something comparable, you have to go back 500 years to the printing press, the birth of mass media – which, incidentally, is what really destroyed the old world of kings and aristocracies. Technology is shifting power away from the editors, the publishers, the establishment, the media elite. Now it’s the people who are taking control."

The expression “public relations” was first used by Thomas Jefferson, third president of the United States, back in 1802.

Thomas Jefferson (April 13, 1743 --- July 4, 1826) was the third (1801 --- 1809) President of the United States, second (1797) --- 1801) Vice President of the United States, and an American statesman, ambassador to France, political philosopher, revolutionary, agriculturalist, horticulturist, land owner, architect, archaeologist, slaveowner, author, inventor, and founder of the University of Virginia.

Many people consider Jefferson to be among the most brilliant men ever to occupy the Presidency. President John F. Kennedy welcomed 49 Nobel Prize winners to the White House in 1962, saying, "I think this is the most extraordinary collection of talent, of human knowledge, that has ever been gathered at the White House, with the possible exception of when Thomas Jefferson dined alone." Achievements of his presidency include the Louisiana Purchase and the Lewis and Clark Expedition.